Ciara is stepping into a new role as the face of Gap X LoveShackFancy’s latest collaboration, “A Family Affair.” This 76-piece collection blends Gap’s classic denim heritage with LoveShackFancy’s signature feminine floral prints.
The singer has long envisioned working with Gap, and this campaign is particularly special as it includes her children, Future, 9, and Sienna, 6, making it a true family affair.
For the launch event, Ciara showcased her unique style by wearing one of the collection’s signature denim floral prints. However, instead of opting for an off-the-rack look, she customized her outfit using the same fabric. Collaborating with her stylist, Deonte “DeO” Nash, they enlisted designer Kwame Adusei, known for dressing stars like Lori Harvey, Kylie Jenner, and Gabrielle Union.
Adusei transformed the Gap X LoveShackFancy floral denim print into an oversized biker-style denim jacket dress with bold zipper pockets. He took the design a step further by crafting custom denim stiletto boots with a four-inch heel and a sleek, pointed toe.
The collection, which launched today, is budget-friendly, with prices ranging from $13 to $248. It features a variety of pieces, including floral Gap hoodies, jogger pants, denim maxi dresses, and khaki trench coats.
This collaboration reinvents classic Gap staples with a fresh, stylish twist. With her undeniable presence and fashion-forward approach, Ciara is the perfect ambassador to bring this collection into the spotlight.