Europe is already deep into summer, making dreamy destinations like Amalfi, Positano, and Capri the perfect getaway spots. But figuring out what to wear on vacation—especially in one of the most stylish countries in the world—can be a challenge.
The Italian coast is a mix of stunning beaches, charming cobblestone streets, historic landmarks, and breathtaking hillsides. That means packing smart is essential. One day, you might be zipping across the water to an island, and the next, you could be learning how to make authentic Italian pizza or pasta. No matter what’s on your itinerary, you’ll want to stay comfortable and effortlessly stylish (because let’s be honest, your Instagram feed depends on it).
Whether your trip is already booked or still on your bucket list, consider this your style preview. Grab your sun hat and let’s dive in.
Nestled in the hills, Ravello is a must-visit, whether you’re on a wine tour or just stopping by to admire its famous gardens. The real showstopper here is Villa Cimbrone, with its lush scenery and postcard-worthy views. This calls for a chic statement dress and a pair of stylish flats—perfect for strolling and a leisurely lunch.
La Sirenuse Hotel is a hotspot for bloggers and trendsetters. Instead of waiting for a table at La Sponda, head to the Champagne Bar in the afternoon for a more relaxed vibe. This is the perfect moment for a breezy jumpsuit or a coordinated two-piece set, finished off with platform espadrilles. If you’re exploring the city before or after, a vintage-inspired top-handle bag is all you need—just enough space for your essentials and, of course, your phone to capture the moment.
For just a few euros, you can lounge by the shore in a beach chair or cabana, soaking up the sun and sea breeze. Channel a classic, retro vibe with a vintage-cut swimsuit and a crisp cotton shirt as a cover-up. If you’re catching a shuttle to one of the coast’s iconic umbrella-lined beaches, a simple pair of slides will keep things easy and sand-free when you head back to your hotel.
Positano is famous for its custom-made goods, and if you’re looking for the perfect souvenir, handcrafted sandals are the way to go. While you’re browsing for gifts (for friends, family, and, of course, yourself), you’ll want an outfit that’s both stylish and practical. Opt for breezy culottes or wide-leg denim to keep things comfortable as you hop from shop to shop. Pair it with a vintage tee or an off-the-shoulder eyelet top, and finish the look with your favorite well-worn sneakers.
Now, it’s time to shop, explore, and soak in the beauty of the Amalfi Coast—one stylish step at a time!